We can redefine your Market Segmentation, which may be either over-complicated or not used at all. We’ll make sure that your Daily and Monthly strategies are in place and regularly updated.
During this process, we’ll implement and maintain the status of your Distribution Tools and Systems, such as:
- Property Management Systems (PMS)
- Web Booking Engines (WBE)
- Central Reservation Systems (CRS)
- Global Distribution Systems (GDS)
- Channel Management Systems
- Customer Relationship Management Software (CRM)
- Revenue Management Systems (RMS)
- Rate Shopping Tools
- Reputation Management Tools
If you want ongoing support, we’ll conduct weekly and monthly Revenue Management meetings, or calls, with Sales and Marketing, Finance and Front of House to update the rate strategy according to uptake, to revise the forecast and to analyse competitors and act accordingly.
We can also support with the creation of the annual Budget, including Revenue, Distribution and Sales and Marketing objectives including Social Media as well as the strategies and actions necessary.